Dupe Culture, AI, and Why Your Brand Might Not Be As Safe As You Think
Let’s talk about something that’s been quietly (and not so quietly) blowing up in branding lately:
Dupe culture.
And no, this isn’t just a fashion girlie TikTok thing anymore.
It’s coming for your brand…
What’s Wrong with using AI to Generate a Logo?
I work with a variety of clients, from seasoned attorneys to burgeoning rock stars. I see this same set of issues arising each time someone arrives with a prebuilt logo they modeled using AI. The short answer: if you do plan on using a AI generated logo, do proceed with caution.
Crafting my understanding of a proper logo took years, some trial and error, but mostly…